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Digital Marketing Assistant (Full-Time) Charlottesville, VA

Do you have a passion for entrepreneurship and a knack for technology? If so, this could be the perfect opportunity to learn the essentials of digital marketing, while playing an important role in the continued success of a fast-growing startup.

The digital marketing assistant will support our team as we expand our digital offerings and footprint. You’ll play a critical role in all aspects of the marketing process, from developing new products, to building awareness, and engaging with our customers. 

This is a full-time (W2) position with paid time off, and significant opportunities for growth. Starting annual salary is between $35,000-$45,000 plus performance incentives. Up to 40% of weekly hours may be completed flexibly (flex-time, remote).

About Us

Room to Discover is a fast-growing startup that helps educators engage, challenge, and support every learner. Our workshops, coaching, and consulting help are redefining professional learning, by taking an interactive and learner-centered approach to teacher education and school improvement.

Your role will be to ensure a smooth experience for our audience by connecting our social media properties, website, email newsletter, etc.

Digital Marketing Responsibilities (minimum 50%)

At least half of your time will be spent on strategic planning, development, and deployment of digital marketing efforts. You’ll ensure that all marketing communications reflect positively on our brand and reinforce our marketing priorities.

  • Strategy: Create monthly marketing calendars to align messaging across various marketing platforms (web, social, email, etc)

  • Web: Update website, blog, and eCommerce content (no coding required)

  • Email: Manage and send our weekly email newsletter and leads databases

  • Design: Use Canva and GoogleDraw to create simple designs for use on social, web, etc

  • Product Management: Manage and organize our product database, including descriptions and product images

  • Product Development: Expand our print and digital resource offerings

Administrative Responsibilities (up to 50%)

Up to half of your time each week will be spent on administrative responsibilities that support the founder and the company as a whole.

  • Scheduling: Manage company calendars, confirm appointments, etc

  • Organization: Maintain and update GoogleDrive folders containing company and client files, create and modify documents to address company and client needs

  • Customer Service: Respond to incoming emails, customer concerns, etc

  • Other: General office duties, such as printing, taking dictation, filing documents, etc

Qualifications

The right candidate for this position is organized, dependable, and mission-driven. You must be comfortable with technology (including GSuite) and excited to solve challenging problems. You are comfortable in a fast-paced, supportive environment where you will learn by doing and assume responsibility for a range of duties critical to the success of the organization.

Fluency in GoogleSuite (Gmail, Gcal, Drive, Sheets, Slides, etc) is required. Previous experience and coursework in marketing are preferred. We will train the right candidate in all other digital tools required for this position, including WordPress, MailerLite, WooCommerce, HootSuite, and ZohoCRM.

Required Qualifications

  • Consistent, organized, and dependable

  • Able to handle shifting priorities and learn new skills quickly

  • Excellent listening and note-taking skills

  • Expertise with Google Suite: Calendar, Gmail, Drive, Slides, etc

  • Strong written and verbal communication skills

  • Ability to work independently and solve complex problems

  • Associate’s or Bachelor’s degree

 

Preferred Qualifications

  • Work or internship experience in digital marketing

  • Degree in business, marketing, or technology

  • Prior web experience (WordPress, html, Google Search Console, etc)

  • Experience with Facebook, Twitter, and LinkedIn

  • Basic graphic design and/or video editing skills

Compensation

This is an entry level position with significant opportunities for advancement. Starting salary of $35k-$42k with possibility of performance bonuses and commissions. 15 days paid time-off. Eligible for health insurance and equity after one year of service.